Privacy Policy

Introduction

At Willow & Hen, we are committed to protecting your privacy and ensuring that your personal data is handled securely and responsibly. This Privacy Policy outlines how we collect, use, and store your personal information in accordance with the UK General Data Protection Regulation (UK GDPR).

1. Who We Are

Willow & Hen is an online retail business based in the UK. If you have any questions about this policy or how we use your data, please contact us at sue@willowandhen.co.uk.

2. What Data We Collect

We may collect and process the following information:

• Name, address, email, and phone number
• Payment details (processed securely via third-party providers)
• Purchase history and browsing behaviour on our site
• IP address, browser type, and other technical data via cookies and Google Analytics
• Marketing preferences and newsletter sign-up details

3. How We Use Your Data

We use your personal data to:

• Process and fulfil your orders
• Communicate with you about your purchases
• Improve our website and user experience
• Send you updates, offers, or marketing (if you opt in)
• Detect and prevent fraud

4. Payment Processing

We use Stripe and PayPal to process payments. These providers handle your payment information securely. We do not store or have access to your full card details.

Please refer to their privacy policies for further information:

• Stripe Privacy Policy
• PayPal Privacy Policy

5. Email Marketing

If you subscribe to our newsletter or opt in to receive marketing emails, your email address and preferences are stored securely with Mailchimp, our email marketing provider.

We use this data to:

• Send you product news, promotions, and updates
• Understand your engagement with our emails

You can unsubscribe at any time by clicking the link at the bottom of any email or by contacting us directly.

For more information, see Mailchimp’s Privacy Policy.

6. Cookies & Analytics

We use cookies to enhance your experience and track website usage via Google Analytics. This helps us understand how visitors use our site and improve functionality.

You can manage cookie preferences through your browser settings. To learn more, visit Google’s Privacy Policy.

7. Sharing Your Information

We do not sell or rent your personal data. We may share your data with trusted third parties to operate our website, process payments, deliver services, and run email marketing campaigns, including:

• Payment gateways
• Couriers and fulfilment services
• Google Analytics
• Mailchimp (for email communications)

8. How Long We Keep Your Data

We retain your personal data only as long as necessary for legal, business, or tax purposes. After that, it is securely deleted.

9. Your Rights

Under the UK GDPR, you have rights including:

• Access to the personal data we hold about you
• Request correction or deletion of your data
• Object to or restrict how we process your data
• Withdraw consent for marketing communications

To exercise your rights, contact us at sue@willowandhen.co.uk.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Last updated” date.